Understanding Marketo Dynamic Chat: Features and Real-World Applications

Is your marketing team struggling to engage leads effectively and efficiently?


Many marketers face challenges in managing customer interactions, with slow response times and low conversion rates holding them back. In this session, we will show you how to use Marketo Dynamic Chat to streamline these processes. From lead qualification to meeting bookings, we’ll walk you through its AI-driven features, live chat capabilities, and conversational flows to transform how you engage your audience.

Speakers

Josh Arrington

Josh Arrington

CMTO and Marketo Champion - Kapturall

Alba Fernandez

Alba Fernandez

Senior Marketing Consultant - Kapturall